Probably because communication ways used were too mainstream... proper...
If it gets some attention, I am all for a little PR. Not sure it will work though. ICCF24 was as newsworthy an event as any, yet attracted literally no media interest. Not that the organizers did not do their part trying to make that happen. Always worth a try though.
Not sure what it will take to finally be noticed. Maybe a "sex sells" campaign?
We already considered making LENR "glamorous", so why not take it to the next level?